Friday, February 6th, 2026

Good morning! Welcome to The Tradesman, a 5-minute newsletter tailored just for America’s tradesmen—presented by Grab Your Gear.

In two days, millions of Americans will park themselves in front of a TV to watch the Seahawks play the Patriots in Super Bowl 60. In honor of that, this edition of the Tradesman will be entirely centered around the big game. Scroll down to find new prices for classic game day snacks, the betting trends surrounding the Super Bowl, and more!

Also, be sure to check out the winners of our two heated vests and our six $50 digital gift cards to Roosters below!

Good news! Your Flamin’ Hot Cheetos are going to be cheaper. According to a report in the Wall Street Journal, PepsiCo, the snack food company responsible for bringing you Lay’s chips, Cheetos, and Fritos, is cutting prices on some of its most popular snacks.

While retailers set prices, PepsiCo is suggesting that an 8-oz bag of Lay’s should be
drop about 40 cents per bag, and a 9.25 once bag of Doritos should be about 80 cents
cheaper.

The company says the drop in prices is due to a flood of angry emails and voicemails
from snack food fans who have been complaining about the rising prices. Click here to read more!

There are 1.76 billion reasons to watch the Big Game. According to the American Gaming Association, a record-setting $1.76 billion will be wagered on Super Bowl LX. Sunday’s match-up between the Seattle Seahawks and the New England Patriots will start at 6:30 pm on NBC.

Most lines have the Patriots favored by 4.5 points. The game will be played in Santa Clara, CA, where the weather isn’t expected to be a factor – forecasts are projecting it to be 65 and partly cloudy. Read more here.

Wings or Pizza … or both?

Restaurants, bars, and supermarkets prepare for one of the biggest food consumption spikes of the year, on a day when football and food are combined for one big national tailgate.

According to a report by Bein Sports, among the tons of foods that will be consumed by football fans on Sunday, Guacamole is the headliner with an estimated consumption of 3,629 tons.

Americans are also projected to consume about 1.48 billion chicken wings, around 2.9 million pizzas, and 112 million pounds of snacks—including potato chips, pretzels, and nuts—making it the second-largest food consumption day in the U.S. after Thanksgiving. You can find more here!

Is Bad Bunny Good for Football? Bad Bunny, a Puerto Rican artist whose real name is Benito Antonio Martínez Ocasio, will headline the 12- to 15-minute Apple Music halftime show. The show typically draws more than 100 million viewers.

Bad Bunny was considered a controversial pick by some, as he has become known for his public support for LGBT ideology and opposition to U.S. immigration enforcement.

Kid Rock, Brantley Gilbert, and Lee Brice will headline an alternative halftime show that
will be streamed on Turning Point. The “All-American Half-time Show” will go live at
approximately 8 pm -- during Bad Bunny’s performance at Super Bowl LX. Read more about it here.

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🎉Congratulations to Brandon D. of Electrical Service Professionals and Graham L. of Kauffman Electrical Services for winning our Heated Vest giveaway!

Congratulations as well to Bo W. of Jess Howard Electric, Michael M. of The Sandel Corporation, Matt P. of Ohio Plumbing & Boiler, Charlie S. of Roehrenbeck Electric, Drake B. of Area Energy and Electric, and Doug M. of MCH Plumbing, for winning our 6 $50 Roosters Gift Cards!

If you haven’t received an email from us already, reply to this email to claim your prize!